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Devora Millman, Director of Sales at BG Events & Catering
Devora Millman
Jun 25, 2013

Event Spotlight: When to go Full-Service

Select a delicious caterer, choose a rocking venue, pick out the best florist, brainstorm an awesome theme, find a killer bartender, hire the perfect lighting provider, rent the best furniture…  What a list of responsibilities!

When throwing a party, there are times when finding and selecting the right vendors for all of your party needs can work.  But friends, those times are far and few between.   It takes an expert among experts to know exactly who to call, when to call, how much to pay, when to meet and how to coordinate every detail of an event.

More often, people prefer putting their event visions and ideas into the hands of the professionals, and this event spotlight is one of those times exactly.  Our client asked BG to coordinate the entirety of the evening’s affairs, and we’re going to share with you our seamless planning process and the fabulous outcome.

Complete Event Planning Solutions Meets an Easy Experience for the Client!

Client:  MIT Alumni Association, an annual event for over 900 MIT Alum

Event theme:  Miami Nights

BG transformed the MIT Ice Rink into a Miami-themed White Party for the annual MIT Alumni Association event.  The venue was a great space, but the atmosphere was cold and bleak.  We needed to add a whole lot of heat to turn it into a spicy Miami soiree.

Here’s what we did for the client:

  • Catering
  • Event marketing
  • Equipment and furniture rentals
  • Lighting
  • Music and entertainment
  • Florals
  • Event staff
  • Bar services
  • Event design
  • Linens

Here’s how we did it:

We brought in contemporary white leather and Lucite furniture to create VIP nooks, just like you’d find at a swanky beach club in Miami.  Amplifying the Miami experience, our designers used sheer white drapes, LED lighting and palm plants to make those areas more special.  Each seating area was washed with cool blue and purple lighting, and white spandex linen covered the bar tables.

Empty Room at MIT for event


Our expert BG Lighting Division created dramatic lighting throughout the venue.  The team incorporated different levels of lighting, including LED candles; crystal sparkle chandeliers over the white seated areas; purple, blue and amber pin spots; palm leaf gobo projections and towering white café lights.

Table at MIT

 

Couches at MIT Event

Our florist brought even more drama to the atmosphere by sourcing dramatic tropical florals to incorporate into the event’s arrangements.  We used birds of paradise, white orchids and palm leaves to complete the arrangements, bringing over 30 tropical palms and floor plants to soften the hard linens of the ice rink.

Floral Arrangements at MIT Event

 

The catering was a crowd favorite, but one of the most talked about features of the culinary side of the evening was our food Velcro wall.  We first brought this concept to Boston over a year ago, but the chic Miami glamour of this event required us to redesign our original model.  We ended up using modern white walls and white Asian take out boxes lined in perfect rows to display the food.  Each of the towering walls had its own posh Miami culinary attendant as well.

 

What Miami beach party would be complete without a live band?  The music and entertainment had guests dancing and enjoying the evening for hours to come.

Guests at MIT Eventvelcro wall at MIT

Devora Millman, Director of Sales at BG Events & Catering
Devora Millman

Devora is the Director of Sales at BG Events & Catering.

Brought to you by BG Events & Catering, Boston area catering and event producers.

About Us

It all started as most events do—with a vision. From the very beginning, we’ve challenged ourselves to go bigger, do better, and create more from less. Every day for us is a new chance to blow your mind with a spectacular new visual setting, a wildly outstanding venue, and a uniquely flavorful and inventive menu. This is the BG Way—working with you, calling on your imagination, and making every event magical. The next great event idea starts here.

We believe there is magic in every event, and there are no limits to where it can be found.

The BG Way

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